Staying true to the brand.
Having worked with UCF for several years, we have become very intimate with the brand, understanding the University’s message, style, voice and general approach to create work that has spanned from TV commercials, to website, to marketing collateral and ads. Understanding the brand is just the beginning, we also have extensive knowledge of the organization itself, as well as good handle on their web structure from a development perspective, creating sites that not only work great under their system design, but are engineered to plug in seamlessly into their existing digital ecosystem.