Throughout our 7-year relationship with Florida Beer Co., now Carib Brewery USA, we have worked to bring its brands, merchandise, and campaigns to life, continuing to provide strategic support as it builds a global brand.
Carib Brewery has been a strong player in the Caribbean for over 70 years, brewing a well-known staple throughout the islands. To expand its market reach into the states and better serve its diaspora market, Carib merged with Florida’s oldest brewery, Florida Beer Co. With a foothold on the U.S. market, growth for the behemoth brewery is inevitable as it continues to expand and diversify its offerings.
Carib IS the Caribbean. For this site, we incorporated the colors and spirit of the island region to highlight the feelings of warmth, relaxation, and celebration. But the site isn't just pleasing to the eye. It’s also a resource for customers to browse local Carib brands and an online hub to learn more about the lively events hosted at the brewery.