One of Florida’s leaders in the craft beer industry, Florida Beer Co. has been instrumental in growing the state’s understanding, affection and education of what really good beer is. Representing all of Florida comes with it’s challenges – Florida Beer has the unique position of having a house of brands, which is an atypical approach within the craft beer market. This gives them the flexibility of crafting brands that are regionally inspired, and cater to the diverse makeup of the state, and its beer drinking population.
Who would have thought that re-branding beer would be so much fun? We have worked on some of Florida Beer Co.’s staple brands like Key West, Hurricane Reef and Swamp Ape. And now with the advent of their can line, we continue to create designs and packaging for their ever growing brands of beers.
As Florida Beer Co. continues to create delicious and Florida inspired brews, work on expanding their distribution with a new canning line, and start the process of transforming into a national brand, we continue to offer support through design, creative direction, photography as well as digital marketing and social media management.
